Since 2007 I have been dealing with the art of scent. Scent, is invisible but very consistent; it enters recipient’s subconscious, leaving trace in their memory. In a galler environment, it is the transition from the apparent emptiness to the depth of impressions that is surprising for the audience. In view of the lack of the visual, the scent creates images in the recipient’s mind. It also serves to build up a network of situations that otherwise could never be associated with each other. Carrying out urban space projects, I always try to make the scent create fresh and unexpected content for the well-known places. I also relate my work to the history of a facility, sometimes in an indirect way. This is when, apart from artistic value, the social impact of a project is revealed. Its very existence provokes various interactions, conditioning encounters that would not have happened otherwise.
Entering a gallery, a spectator expects something the reception of which he or she has already mastered, something they can keep at a distance. Yet, scent does not let it happen. It evokes different associations in different people, different memories of different things start coming to different minds. As a result, the meaning of the work changes with each act of reception. It is also the unpredictability of reactions to reception of my projects that fascinates me.
Entering a gallery, a spectator expects something the reception of which he or she has already mastered, something they can keep at a distance. Yet, scent does not let it happen. It evokes different associations in different people, different memories of different things start coming to different minds. As a result, the meaning of the work changes with each act of reception. It is also the unpredictability of reactions to reception of my projects that fascinates me.
I am interested in art, which does not produce visual artifacts, which is concentrated on providing spectators an experience of perceiving art. But the most important subject for me, is spectator's subconsciousness. Is the spectator, who doesn't know that he or she is perceiving art, still the spectator, or only accidental passer-by? Does art really need our consciousness to be perceived?
